Date of Completion
5-13-2025
Degree Type
Honors Thesis
Discipline
Business Administration (BADM)
First Advisor
Dr. Melissa Fitzpatrick
Abstract
The rise of digital trading platforms such as Robinhood has transformed retail investing into an accessible activity for the general public. While these platforms claim to democratize investing through commission-free trading and intuitive interfaces, their gamified designs and aggressive marketing raise significant ethical concerns. This paper explores how such apps target inexperienced users, encouraging potentially reckless financial behavior under the guise of empowerment.
Recommended Citation
Solomon, Kennedy and Fitzpatrick, Melissa, "Ethics in the Age of Digital Trading: Rethinking Responsibility in Modern Investing" (2025). Honors Thesis. 577.
https://digitalcommons.lmu.edu/honors-thesis/577
Included in
Business Law, Public Responsibility, and Ethics Commons, Finance and Financial Management Commons, Other Business Commons