Rubric for Assessment of Your Marketing Plan for E-Resources

Authors

Marie R. Kennedy, Loyola Marymount UniversityFollow
Cheryl LaGuardia, Harvard University

Document Type

Book

Publication Date

2012

Abstract

This rubric may be used for assessment of your own marketing plan for electronic resources. We offer you a PDF version (ready to print) and an Excel version (ready to customize).

Publisher Statement

Kennedy, Marie R., and Cheryl LaGuardia. 2012. Marketing Your Library’s Electronic Resources: A How-To-Do-It Manual®. Chicago: American Library Association.

Digital Commons @ LMU & LLS Citation

Kennedy, Marie R. and LaGuardia, Cheryl, "Rubric for Assessment of Your Marketing Plan for E-Resources" (2012). Librarian Publications & Presentations. 8.
https://digitalcommons.lmu.edu/librarian_pubs/8